It has all been leading up to this. At some point, I decided to stop building agencies for others and instead start building a home that better reflected my values and better personified the principles necessary for answering the toughest problems with the most interesting answers. In 2014, I started Magnetry and began to assemble a talented team of wonderful humans all pledging allegiance to craft, concept, and creativity. I'm most proud of them, because they are awesome people.